My Biggest Sales Enablement Mistake
Episode 8 I The Challenges of Building Manager-Led Coaching Programs with Jerry Pharr and Kate Lewis
In this episode Kate is joined by Founder of Sales Excellence Advisors and Founding Member and Former Chapter President of Revenue Enablement Society Jerry Pharr to discuss how to get the most from your manager-led coaching program and why they are so beneficial.
Episode 7 I Problems Caused By Lack of Discovery In Enablement & Its Impact On Solution Delivery
In this episode, author on the topic of Enablement, a former teacher and a big believer in a human-centred, data driven approach, TD Haines joins Kate to look at what can happen when there is a lack of discovery and how it can impact solution delivery and ultimately results.
Episode 5 I The Mistake Of Not Being Able To Tie Enablement To Revenue Goals
In this episode, SEC One To Watch, Enablement ambassador and Staffbase's GTM Enablement & Productivity Lead Kieran Smith shares his own experiences and thoughts on how to begin to quantify the value of your Enablement.
Episode 4 I When Enablement Step In To Help Coach vs When Sales Leaders Should Take Accountability
In this episode Dannii Mathers, JobAdder's Global Revenue Enablement Manager and self professed people person with a passion for coaching, joins Kate to bring clarity to this situation. They discuss what accountability really means and how to create a harmonious relationship between Enablement teams and sales leaders and get the maximum benefit from your coaching.
Episode 3 I Mistakes Made When Building An Enablement Team From The Ground Up
In this episode, Lawrence Wayne, Revenue Enablement Leader and Co-Founder of The Practice Lab, talks to Kate about what he has learnt from his good and bad experiences of this and describes his step by step approach.
Episode 2 I The Dangers Of Using Enablement As Compliance
In this episode, Phil Putnam the original champion of a human-centred approach to business success talks about why organisations often fall into this 'compliance' trap, the impact it can have and what can be done about it.
Episode 1 I The Pitfalls Of A "We've Always Done It This Way" Mentality with Will Kimmel and Kate Lewis
GTM Buddy's Will Kimmel joins Kate Lewis to talk about what can happen if you fall into the trap of doing it like it's always been done and what changes could be made to address the gaps in your enablement strategy.
Episode 13 I The Mistake Of Not Agreeing Enablement Expectations And Role with Del Nakhi and Kate Lewis
In this episode Del Nakhi joins Kate Lewis to talk about why it is important to agree the role and expectations of enablement and especially how they can work effectively alongside sales leaders.
Episode 12: The Mistake Of Overlooking Mindset And Mental Health In Sales with Chris Hatfield and Kate Lewis
Chris Hatfield of Sales Psyche joins Kate Lewis to discuss this issue and provides some helpful tips and exercises to help you create high performing teams without the mental burnout.
Episode 11: Mistaking Data For Information
In this episode, Turnitin's Director of Sales Enablement Anthony Doyle talks to Kate Lewis about how important context is often missing that turns data into meaningful information and what can be done about it.
Episode 10: Not Using A Proven Change Framework For Enablement Success
In this episode, Arman Dolobjian shares personal insight into lessons he has learned from change programmes and talks through a 5 step framework to success.
Episode 9: The Mistake Of Taking A Short Term View Of Transformation And Change
In this episode, Andrew Barry joins Kate Lewis to talk about the problem of taking a short term view of transformation and how companies can become learning organisations and affect real change.
Episode 8: The Will To Coach Is Not Enough
In this episode, Paul Butterfield joins Kate Lewis to talk about how to bring a coaching culture to life and how to implement a coaching framework for long term success.
Episode 7: The Problem Of Having No Way To Measure The Impact Of Coaching
In this episode, Coach K joins Kate Lewis to talk about how you can ensure a coaching session is influencing change and how can you bridge the gap from the numbers often found in leading and lagging indicators to a long term change in your SDRs that will help you to achieve success?
Episode 6: Coaching is not a deal or pipeline review
In this episode, Kate Lewis is joined by Your Favorite Enabler and co-host of 'Sales and Enablement - The Podcast', Crystal Nikosey to look at why still see deal and pipeline reviews being mistaken for coaching. They talk about how to equip your Managers to be better coaches and what makes a good coaching culture.
Episode 5: Avoiding Random Acts of Enablement
How can you stop planning 'random acts of enablement' around subjective opinions and who shouts the loudest and elevate your activity to achieve measurable revenue impact? Kate and Kunal discuss the power dynamic around enablement teams, using data in the right way and Kunal shares his own journey to establishing an enablement strategy.
Episode 4: New Sales Methodology Without Behaviour Change
In this episode Kate is joined by the 'Founding Father' of Sales Enablement, author and VP of Sales Effectiveness Services at SparxiQ Mike Kunkle to talk about the important role that competencies play in successfully implementing a new sales methodology. Mike shares experiences from his own Enablement journey as well as mistakes he's seen others make along the way.
Episode 3: The Pitfalls of ‘One And Done’ Sales Training
Kate Lewis is joined by Founder of Trust Enablement and long-time Enablement advocate, John Moore, to discuss the failings of a 'One & Done' approach to sales training. Why is it important that training is part of a sustained programme of activity and what can be done to help to embed learnings for the long-term.
Episode 2: Neglecting Your Managers’ Ability To Coach
Kate Lewis and Aaron Evans discuss the common pitfall of neglecting your managers’ ability to coach
Episode 1: Competency Overload!
How many competencies is too many?
What happens if your competency list is too long?
And which ones should you avoid?
Kate Lewis is joined by Rachel McCourty to discuss the common competency pitfalls that she sees companies fall into and how to avoid them